BMW

Automotive3 brand colors

BMW's blue and white roundel dates back to 1917. The colors reference the Bavarian Free State flag and have become a global symbol of precision German engineering.

Primary#0066CC

Secondary#FFFFFF

Accent#1C1C1C

Primary

BMW Blue

#0066CC

Primary

PantonePantone 293-C

HEX#0066CC

RGB0, 102, 204

CMYKC:100 M:50 Y:0 K:20

Secondary

BMW White

#FFFFFF

Secondary

PantonePantone White

HEX#FFFFFF

RGB255, 255, 255

CMYKC:0 M:0 Y:0 K:0

Accent

BMW Black

#1C1C1C

Accent

PantonePantone Black-C

HEX#1C1C1C

RGB28, 28, 28

CMYKC:0 M:0 Y:0 K:89

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